Facebook marketing is more advanced than you may think, and if you are a savvy business owner, you will want to take advantage of all of the bells and whistles it offers. If you hire a Facebook Ads expert to develop your ads, he or she can target people by location, demographics, income level, age, gender, interests, behavior, education level and more.
There are even targeting options available on the Facebook advertising platform that many have never even heard of. We can create lookalike audiences, custom audiences, and layer targeting options to get extremely granular with your targeting.
Re-marketing is a powerful way to target people who have been on your website, used your app or given you their email address. These people are already engaged with you. They may just need a little more exposure before they pull the trigger. In order to make this happen, you will first need to tag visitors who come to your site with a cookie in order to build your re-marketing audience.
You will definitely want to take advantage of the re-marketing capabilities of Facebook ads. An expert with Facebook Ads will be able to set all of this up for you so that you continue to build your business around the clock.